Visual Tours a one-stop shop for superior online executive rentals
By: Francois van der Merwe Date: 01/12/2005
Visual Tours is a superior visual solutions company that provides a one-stop online service for the luxury and executive tourist accommodation industry, from creative development and copywriting, right through to design, photography, virtual tours and hosting of the site.
"It is not often that one finds a design agency that is able to take you through the entire process of getting your accommodation establishment introduced to the virtual world in an innovative way, while at the same time ensuring that your site works for you business wise," says Visual Tours director George Golding. He notes that a web presence should not remain exactly that - a presence - if you're serious about doing business on the web. Visual Tours has business partners that specialise in online marketing strategies and search engine optimization.
Golding has good reason to show off his company's expertise as it counts some of South Africa's most esteemed accommodation and tourist establishments as part of its client portfolio, including five-star establishments such as the Cape Grace hotel, voted best hotel in Africa by Condé Nast Traveler (USA) in 2001 and 2003, Singita Game Reserve, voted world's best hotel by Travel & Leisure magazine in 2004, and the De Kloof Luxury Estate, declared a Cape Dutch national monument, to name but a few.
The one factor that clearly distinguishes Visual Tours from its peers is its superior quality images and slick virtual tours. "Any luxury guest house or executive apartment letting agent that is serious about doing business on the internet cannot do without virtual tours, or at least a superior photo gallery of the establishment," says Golding. He adds that most clients have reported a noticeable increase in business after the introduction of one or more virtual tours to their sites.
Visual Tours, the business arm of Visual Tours responsible for photography and virtual tours, is the number one rated supplier in South Africa and boasts venerable names such as Pam Golding Properties, Jawitz Properties and Caribbean Way, the largest holiday accommodation letting agent in the Caribbean, amongst its clients.
"A virtual tour on any site gives the potential visitor a sense of security and peace of mind when booking with an establishment in the high-end price range. In fact, one expect that virtual tours would be the industry standard when it comes to this level of executive accommodation establishments."
Research have shown that virtual tours give any establishment a competitive advantage as it can be displayed in the best possible position - 24/7. This means that a potential customer from anywhere in the world can get a three dimensional view of what the establishment has to offer.
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